Ad Creative Designer

We are bringing paid media in-house, and paid media is only as good as the creative. This is a full-time production seat: static and video ads for Meta, YouTube and Google, across the full funnel, for every trade and persona we sell to across the US and Canada. The work is data-driven and paired day to day with the media buyer who runs the accounts.

Twelve months in, every active campaign will have fresh creative on a set test cadence, with an agreed number of new ads in market each month, every month. You will have built the templates, motion toolkits and brand elements that let one idea become a dozen persona variants without starting over. Hook rate, click-through and conversion by creative will be moving up, and you will be able to say why.

About Rubio Monocoat

Rubio Monocoat makes plant-based, single-coat wood finishes used by flooring contractors, furniture makers, architects and designers, and serious DIYers. The brand was founded in Belgium and the North American business runs from Spicewood, Texas, selling direct to consumers and through dealers, distributors and national retail partners across the US and Canada. The marketing team is small and growing, and this is one of several roles being added this year.

How we work

We are a small team that works closely, moves quickly and gives each other real ownership. Each person owns a lane and is trusted to bring the plan, not wait for a brief, and we back each other up when it counts. We are curious, we share what we learn, and we like improving how we work as much as the work itself. That includes being AI-forward: we use AI tools every day to work smarter and expect you to bring that same savvy. Spicewood is ideal, hybrid works if you can come in when needed, and we will consider remote for the right person.

• Concept, design, edit and deliver static and video ads in every placement spec, from awareness through conversion.
• Write ad briefs with the media buyer, agree the test plan, and deliver on the calendar.
• Adapt one idea across flooring contractors, woodworkers, architects and designers, DIY makers and dealers, and across regions where it matters.
• Read performance with the media buyer and turn it into the next round. Winners get variants, losers get retired.
• Build and maintain the asset library: templates, motion toolkits, brand elements.
• Use generative AI tools for drafts, variants, backgrounds and resizing, inside our brand and product-accuracy rules. Use AI for efficiency, but never deviate from Rubio Monocoat's premium brand.
• Pull from our photo and video shoots and user content, and brief new shoots when the library runs dry.

Required:

• 3 or more years designing performance ad creative for a DTC or ecommerce brand, Meta and YouTube especially, with a portfolio of ads that ran and the results they got.
• Strong in Figma or Adobe Creative Cloud, with motion in After Effects, Premiere or equivalent.
• Hands-on with generative AI image and video tools, and clear about where they break.
• Daily use of AI tools in your work, and the ability to show how.

Preferred:

• Experience with trades, building products or home categories.
• Experience working directly with a media buyer in a test-and-learn loop.
• Photography or videography skills.

• Medical, dental and vision insurance
• Paid time off plus 7 paid company holidays
• Employee discount on Rubio Monocoat products
• Professional development assistance
• A small US team where your work drives visible impact, connected to global teammates across a premium wood finish brand